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Migrating from Pipedrive to HubSpot

We help you migrate from Pipedrive to HubSpot with ease.

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Your Pipedrive to HubSpot Migration, Planned and Executed in Phases

This isn't a quick export. We break down the migration in clear phases

Step 1: Discovery & Scoping
Step 2: Mapping & Architecture Design
Step 3: Build Sandbox & Pilot Migration
Step 4: Production Migration Execution
Step 4: Production Migration Execution
Step 6: Training, Support & Transition
Step 1: Discovery & Scoping

Define lead stages, segment lists, and plan campaigns

  • Conduct stakeholder interviews and align project teams
  • Audit current CRM instance and document key findings
  • Identify critical objects, fields, automations, reports, and integrations
  • Define migration goals and assess constraints such as compliance, timelines, and downtime tolerance
  • Review HubSpot license readiness and setup requirements
  • Determine data to migrate versus data to sunset
  • Finalize success criteria and confirm project scope
Leveraging data
Step 2: Mapping & Architecture Design

Blueprint how Your CRM data, processes, and structure will map into HubSpot

  • Map data model including objects, fields, and associations
  • Plan custom objects and properties in HubSpot
  • Redesign lead lifecycle and pipeline structure if required
  • Re-architect workflows, automation, validation, and scoring
  • Map user roles and permissions
  • Identify integration touchpoints including API dependencies and middleware
Solving Data intake
Step 3: Build Sandbox & Pilot Migration

Perform test migration in HubSpot sandbox or staging portal

  • Set up HubSpot sandbox or staging environment
  • Configure required custom properties and objects
  • Migrate a sample dataset (10–15% of production data)
  • Validate data integrity, associations, and field mapping
  • Test automations, pipelines, reports, views, and permissions
  • Gather user feedback and refine before full migration
Clarity Driven Attribution
Step 4: Production Migration Execution

Execute the full data migration with minimal impact on live users

  • Extract all Your CRM data including objects, attachments, notes, and activities
  • Import data to HubSpot via API with maintained object associations
  • Migrate custom objects, files, emails, calls, and notes
  • Rebuild key automations, lists, reports, and views in HubSpot
  • Track migration progress in real time with QA checkpoints
Building efficient
Step 4: Production Migration Execution

Verify all migrated data and confirm smooth team transition

  • Validate migrated data using scripts and structured review
  • Spot-check critical records, pipelines, and reports
  • Facilitate user acceptance testing with representative teams
  • Perform final data hygiene including deduplication and formatting
  • Address and resolve any post-migration issues identified
Solving for alignment with sales
Step 6: Training, Support & Transition

Facilitate HubSpot onboarding and planned Your CRM transition

  • Deliver persona-based user training sessions for Sales, Marketing, and Admins
  • Provide access to knowledge base articles and playbooks
  • Document the final data model, workflows, and system configurations
  • Offer transition support through office hours and ticketing channels
  • Decommission Your CRM and remove redundant systems
Bring clarity

What Gets Migrated?

Deals, contacts, activities, notes, and custom fields are migrated and optimized for HubSpot.

Complete CRM Migration: Pipedrive → HubSpot

Migration Process
Complete Migration Success: Every piece of data moves from Pipedrive to HubSpot

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Our Frequently Asked Questions

Data is migrated via encrypted, direct API connections between Pipedrive and HubSpot. No intermediate storage is used. Schema information is read temporarily for mapping, but your records are never exposed outside your CRM environments.

Migration typically takes 2–6 hours depending on record count, activity history, and number of custom fields. Smaller accounts can be completed in under 2 hours, while complex enterprise accounts may require more time.

Yes. You can filter records based on deal stages, contact lifecycle, ownership, activity type, or date ranges. This flexibility ensures only the most actionable data is imported into HubSpot.

Delta Migration allows syncing only the updated or new records created in Pipedrive after your initial migration. This ensures a seamless cutover where HubSpot remains aligned even if your team is still actively using Pipedrive during transition.

Yes. Deals stay linked to contacts, owners, and related notes. Activity histories remain intact so your sales team doesn’t lose critical context after migration.

Yes. Switch can auto-detect custom fields in Pipedrive and recreate them in HubSpot. Manual adjustments are also supported to fine-tune mappings for accuracy.

Yes. Our white-glove service includes pre-migration audits, test migrations, and full-service execution for businesses that prefer a hands-off experience.

Pricing depends on record volume, number of custom properties, and whether additional assets like templates are migrated. You pay only for the scope of data you move.

Yes. Beyond CRM records, we can help migrate saved templates, notes, and workflow logic where applicable. Some assets may require re-creation in HubSpot for compatibility.

Yes. Post-migration onboarding ensures your team understands HubSpot’s deal pipelines, automation, and reporting so they can start operating efficiently immediately.

Here's a quick case study :)

Julie Taylor

As a solo marketer, I needed a team that could not only set up the technical side of things but also help me think strategically—OneMetric delivered on all fronts. They completely revamped our HubSpot CRM and marketing automation, making it possible for me to work more efficiently and focus on the bigger picture. Their guidance in shifting towards an ABM strategy has been invaluable, allowing us to tailor our marketing more effectively. From creating a sleek newsletter design to building out insightful reporting, they’re always thinking ahead. If you’re looking for a dedicated, hardworking team to level up your marketing efforts, OneMetric is your go-to!

Julie Taylor

Head of Marketing

Confidencial

Relatable? We should definitely talk.

All that we’ll cover when we speak:

  • Opportunities to increase the ROI of your HubSpot investment
  • Your current GTM motions and future roadmap
  • Challenges that you face with your overall revenue stack
  • Missed revenue opportunities due to gaps in your funnel
  • What would "wins" look like for you?
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